Earning money on the side is NOT about being scammy, but about providing real value.
You're not TAKING from people, but GIVING to them when you decide to start a freelance business.
You're helping people solve their problems, and they might pay you $100 – or 4 hours of their time if they make $25/hr – for something you've spent YEARS learning to do.
Good trade when you think of it that way, right?
Well, today I want to talk to you about how I started a photography business that serves THOUSANDS of clients each year... and I NEVER had any formalized photography training.
Yes, you heard that right.
I built the #1 rated headshot business in NYC (according to Google & Yelp), and never took a single photography class (except some super basic little Photography 101 class in my first year of college). I do not have a degree in photography.
My family was not in the photography business, nor did they have ANYTHING to do with the entertainment business. My mom raised my sister and me, and my dad worked in finance.
But from a young age, I enjoyed taking photos for fun, and I wanted to shoot weddings.
When I was in high school, a friend of mine mentioned his sister was getting married, and asked if I had ever shot an event before because they were looking for a videographer.
I told him I hadn't, and that I'd think about it and get back to them.
I was scared.
What if I messed up?? What if I missed the most important moments, like the kiss?
What if my camera battery died in the middle of it?
What if I screwed up and ruined their wedding??
What if, what if, what if....
Well, suddenly and somehow almost miraculously, my mind switched.
Instead of asking "What if I failed...." I asked myself, "What if I succeeded?"
And in that moment, everything changed.
What if it went well?
What if they referred me to all their friends?
What if instead of backing away, I went all in and figured out how to properly shoot a wedding?
What if I could build a successful business?
As they say, "No risk, no reward."
So I went for it.
I pushed through my fears and said yes, and I shot that wedding.
And sure, it wasn't perfect, but they got a HUGE discount ($400 for the whole video PLUS editing), and they loved it.
And they DID tell their friends.
And over the course of time, I slowly built my business into what it is today.
And no client EVER asks me about my photography credentials and certifications.
If you LOVE doing something – and it helps people in some way – you owe it to yourself AND the world to share it and turn it into a business.
Like my friend Mitch Barrett, an actor who created an amazing business coaching CEO's to reach higher success. Check out an interview I did with him here to learn how he built that business and how you can build your own.
The truth is, if you do what you love and help people in the process, not only will you earn more money, but you'll also enjoy life and feel fulfilled.
You'll be doing good in the world, earning money for it, and living a happier life.
Watch the video below (originally made for actors, but anyone can use it), where I outline the EXACT steps you can take to find your first paying client.
And next week, I'm going to be announcing an in-depth workshop I'll be running in November on creating a freelance business, so be on the lookout for my email Monday morning!
Hey I'm Martin, and my goal is to help you reach yours. I love writing content about career advancement, marketing strategies, productivity, and much more.
For guest posts, please email me at email@example.com.