Executive headshots, and business shots, are vastly different from actor headshots.
The primary difference between actors and executives is that actors' headshots should be more experimental whereas business headshots are traditionally more formal. This applies to both the clothing that is worn and the style of the shot.
Most business shots are done in a studio against the flat white backdrop. They are shot portrait style, as opposed to landscape, and usually have the subject standing in one specific spot, which is aimed at a three-quarter angle to the camera with the subject's hands held in front.
The primary emotions that business shots must convey is a combination of confidence and approachability. To achieve this look, the confidence should come from the eyes. This is something I demonstrate during my business headshot sessions so that subjects can get an idea of what it actually looks like. The approachability comes from a slight smile given off an image. What you want is to have an image that shows that you are professional and know exactly what you're doing while also showing that you are approachable and also easy to get along with.
You always want look approachable but confident in a business headshot. If you don't, your headshot won't get as much response.
If you have any questions about this at all, feel free to ask!
Hey I'm Martin, and my goal is to help you reach yours. I love writing content about career advancement, marketing strategies, productivity, and much more.